Nowadays, almost every brand has a YouTube channel. However, almost no brands can boast a flourishing one.
Building a thriving YouTube channel is one of the most ambitious achievements a marketer can pursue. Not only do you have to spend time scripting, producing, and editing videos, but you also have to make sure your content actually resonates with your target audience.
To help inspire you, we’ve put together a list of video ideas that HubSpot has experienced success with on our own YouTube channel. Read on to get the creative juices flowing.
YouTube Video Ideas About Us Culture Ask Me Anything Comedy Shows Explainers Tutorials Customer Case Studies Product Promos 1. About Us
Your “About Us” video’s main job is to introduce your brand to future customers and make a good first impression with them. Before you put pen to paper, though, you must remember that people don’t just want to know what your company does and how you do it. They also want to know why you do it. Put simply, your brand’s purpose is what actually resonates with your audience and inspires them to follow you.
So when you’re scripting your video, make sure you