How animal shelters and rescue organizations are successfully using social media to promote less desirable dogs, helping save their lives by finding them homes (Gray Chapman/BuzzFeed)

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Gray Chapman / BuzzFeed:
How animal shelters and rescue organizations are successfully using social media to promote less desirable dogs, helping save their lives by finding them homes  —  In the age of the viral doggo, shelters and rescue organizations are recognizing the need to hop aboard the meme train — or risk getting left behind.


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