New privacy assistant Jumbo fixes your Facebook & Twitter settings

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Jumbo could be a nightmare for the tech giants, but a savior for the victims of their shady privacy practices.

Jumbo saves you hours as well as embarrassment by automatically adjusting 30 Facebook privacy settings to give you more protection, and by deleting your old tweets after saving them to your phone. It can even erase your Google Search and Amazon Alexa history, with clean up features for Instagram and Tinder in the works.

The startup emerges from stealth today to launch its Jumbo privacy assistant app on iPhone (Android coming soon). What could take a ton of time and research to do manually can be properly handled by Jumbo with a few taps.

The question is whether tech’s biggest companies will allow Jumbo to operate, or squash its access. Facebook, Twitter, and the rest really should have built features like Jumbo’s themselves or made them easier to use, since they could boost people confidence and perception that might increase usage of their apps. But since their business models often rely on gathering and exploiting as much of your data as possible, and squeezing engagement from more widely visible content, the giants are incentivized to find excuses to block